Architecture Studio Journal email template

An editorial newsletter for an architecture studio: white building photo on top, project notes in three tall photos, a quote from the founder and an open studio panel.

Light shows the email as designed. Dark and Gmail show how email apps can change its colors.

Industry
Real estate
Type
Marketing
Size
21.8 KB, 600 px wide

About this template

A journal style newsletter for architects, interior designers, builders and design studios that want to show finished work. It starts with a wide photo of a white building with a curved roof, then a calm headline, a two line project summary and a dark button to the full case study.

The project notes come next as three tall photos with short captions: raw concrete outside, a curved stair that links the floors, and light that falls in through a slot in the roof. A thin line and a short quote from the founding partner explain how the studio thinks about a site. A dark split panel with a photo of a concrete corridor then invites readers to an open studio day.

Montserrat headings over Inter, warm concrete greys and lots of white space give it the feel of a printed monograph. Quiet paper tones and a dark panel give it the calm of a printed studio journal.

Send it each time a project is finished, and change the open studio panel for talks, awards news or job openings.

Use it in your email tool

  1. Click Copy HTML, or download the .html file.
  2. In Mailchimp, Brevo, HubSpot or Klaviyo, start a new email with the custom HTML or code editor and paste it in.
  3. Change the text, links and images. Map merge tags such as {{first_name}} and {{unsubscribe_url}} to the tags of your tool.
  4. Send a test to yourself on desktop and phone before you send it to your list.

Sections in this email

  1. Wordmark
  2. Building photo with headline
  3. Project notes heading
  4. Three notes with tall photos
  5. Divider
  6. Founder quote
  7. Open studio split panel
  8. Social links
  9. Footer

Subject line ideas

  • Cedar Row is finished: a house that holds the light
  • Notes from our newest house
  • {{first_name}}, come see the models on 8 November

Preview text idea

Concrete, oak and one long skylight. Notes from the Cedar Row house, plus an open studio day.

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A free account adds the editor, 5 saved templates, 1 custom template, 5 exports a month, 20 MB of image storage and a wishlist.