Travel Destinations Newsletter email template

A travel newsletter with a full-bleed lake photo and live headline on top, three trip ideas with photos and a dark last-minute deal panel.

Light shows the email as designed. Dark and Gmail show how email apps can change its colors.

Categories
Newsletter Promotional
Industry
Travel
Type
Marketing
Size
24.9 KB, 600 px wide

About this template

A monthly newsletter for travel agencies, tour operators, travel bloggers or boutique hotel groups. It leads with one big landscape photo and a headline written on top of it in live text, so the message still reads with images off and stays editable.

Under the opening photo, three line icons sum up the kinds of trips on offer. The main section suggests three places for the quiet season, each with a tall photo, a short story and a link. A dark split panel then pushes one time-limited trip with a price from and a dates button, and the email ends with social links and the footer.

Deep teal, white space and a classic serif for headings keep it calm and editorial, close to a printed travel magazine.

Change the photos and trip notes each month, keep the structure, and your readers will learn where to look.

Use it in your email tool

  1. Click Copy HTML, or download the .html file.
  2. In Mailchimp, Brevo, HubSpot or Klaviyo, start a new email with the custom HTML or code editor and paste it in.
  3. Change the text, links and images. Map merge tags such as {{first_name}} and {{unsubscribe_url}} to the tags of your tool.
  4. Send a test to yourself on desktop and phone before you send it to your list.

Sections in this email

  1. Wordmark
  2. Full-bleed photo hero with live text
  3. Icon row
  4. Three trip ideas
  5. Last minute split panel
  6. Social links
  7. Footer

Subject line ideas

  • Three trips for the quiet season
  • Where to go before the crowds come back
  • {{first_name}}, a lake, a tram and a quiet beach

Preview text idea

A mountain lake, Lisbon by tram and a quiet Atlantic beach. Our picks for this month.

All newsletter templates

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