Low Stock Last Few email template
A low stock alert for a skincare shop: a text menu, a left headline, bordered product cards with low stock labels and bar buttons, then a dark restock panel.
Light shows the email as designed. Dark and Gmail show how email apps can change its colors.
<!DOCTYPE html>
<html lang="en" xmlns="http://www.w3.org/1999/xhtml" xmlns:v="urn:schemas-microsoft-com:vml" xmlns:o="urn:schemas-microsoft-com:office:office">
<head>
<meta charset="utf-8">
<meta name="viewport" content="width=device-width, initial-scale=1">
<meta http-equiv="X-UA-Compatible" content="IE=edge">
<meta name="x-apple-disable-message-reformatting">
<meta name="format-detection" content="telephone=no, date=no, address=no, email=no, url=no">
<meta name="color-scheme" content="light dark">
<meta name="supported-color-schemes" content="light dark">
<title>Low Stock Last Few</title>
<!--[if gte mso 9]><xml><o:OfficeDocumentSettings><o:AllowPNG/><o:PixelsPerInch>96</o:PixelsPerInch></o:OfficeDocumentSettings></xml><![endif]-->
<style>
:root{color-scheme:light dark;supported-color-schemes:light dark;}
body{margin:0;padding:0;-webkit-text-size-adjust:100%;-ms-text-size-adjust:100%;}
table,td{mso-table-lspace:0pt;mso-table-rspace:0pt;border-collapse:collapse;}
img{border:0;outline:none;text-decoration:none;-ms-interpolation-mode:bicubic;}
a[x-apple-data-detectors]{color:inherit!important;text-decoration:none!important;font-size:inherit!important;font-family:inherit!important;font-weight:inherit!important;line-height:inherit!important;}
u + .ete-body a{color:inherit;text-decoration:none;}
@media only screen and (max-width:620px){
.ete-container{width:100%!important;max-width:100%!important;}
.ete-outer{padding:0!important;}
.ete-content{border-radius:0!important;}
.ete-px{padding-left:20px!important;padding-right:20px!important;}
.ete-stack{display:block!important;width:100%!important;min-width:0!important;max-width:100%!important;box-sizing:border-box;padding-left:0!important;padding-right:0!important;}
.ete-stack-gap{padding-bottom:20px!important;}
.ete-fluid{width:100%!important;max-width:100%!important;height:auto!important;}
.ete-fluid-cap{width:100%!important;max-width:280px!important;height:auto!important;display:block!important;margin-left:auto!important;margin-right:auto!important;}
.ete-stack-center,.ete-stack-center p{text-align:center!important;}
.ete-h1{font-size:28px!important;line-height:34px!important;}
.ete-h2{font-size:22px!important;line-height:28px!important;}
.ete-code{font-size:24px!important;letter-spacing:2px!important;}
.ete-btn-full{display:block!important;width:100%!important;box-sizing:border-box;}
.ete-ds-46{font-size:32px!important;line-height:35px!important;}
.ete-cell{padding-left:0!important;padding-right:0!important;}
.ete-split-text{padding:32px 20px 36px!important;}
.ete-ds-30{font-size:28px!important;line-height:31px!important;}
}
@media (prefers-color-scheme: dark){
.ete-body,.ete-bg{background-color:#120c0b!important;}
.ete-content{background-color:#1d1514!important;}
.ete-text{color:#ecdfdc!important;}
.ete-heading{color:#fff8f6!important;}
.ete-muted{color:#b8a5a1!important;}
.ete-link{color:#f0bfb2!important;}
.ete-border{border-color:#3a2c2a!important;}
.ete-panel{background-color:#281d1b!important;border-color:#3a2c2a!important;}
.ete-btn{background-color:#f2d9d3!important;border-color:#f2d9d3!important;}
.ete-btn-text{color:#1d1514!important;}
.ete-btn-outline{border-color:#f2d9d3!important;}
.ete-btn-outline-text{color:#f2d9d3!important;}
.ete-logo-light{display:none!important;}
.ete-logo-dark{display:block!important;max-height:none!important;overflow:visible!important;}
}
[data-ogsc] .ete-text{color:#ecdfdc!important;}
[data-ogsc] .ete-heading{color:#fff8f6!important;}
[data-ogsc] .ete-muted{color:#b8a5a1!important;}
[data-ogsc] .ete-link{color:#f0bfb2!important;}
[data-ogsb] .ete-body,[data-ogsb] .ete-bg{background-color:#120c0b!important;}
[data-ogsb] .ete-content{background-color:#1d1514!important;}
[data-ogsb] .ete-panel{background-color:#281d1b!important;border-color:#3a2c2a!important;}
body,table,td,th,p,a,span,div,li{mso-ascii-font-family:Arial;mso-hansi-font-family:Arial;mso-bidi-font-family:Arial;}
h1,h2,h3,.ete-hf{mso-ascii-font-family:Georgia;mso-hansi-font-family:Georgia;mso-bidi-font-family:Georgia;}
.ete-f-dm-sans{mso-ascii-font-family:Arial;mso-hansi-font-family:Arial;mso-bidi-font-family:Arial;}
.ete-f-dm-serif{mso-ascii-font-family:Georgia;mso-hansi-font-family:Georgia;mso-bidi-font-family:Georgia;}
</style>
<!--[if !mso]><!--><link rel="stylesheet" href="https://fonts.googleapis.com/css2?family=DM+Sans:wght@400;500;700&family=DM+Serif+Display:ital@0;1&display=swap"><!--<![endif]-->
</head>
<body class="ete-body" style="margin:0;padding:0;width:100%;background-color:#f7ece9;">
<!-- Made with emailtemplateexamples.com -->
<div class="ete-preheader" style="display:none;font-size:1px;line-height:1px;max-height:0;max-width:0;opacity:0;overflow:hidden;mso-hide:all;">Three hand washes and five body lotions left. The next batch is six weeks out. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ </div>
<table role="presentation" class="ete-bg" width="100%" cellpadding="0" cellspacing="0" border="0" style="width:100%;background-color:#f7ece9;">
<tr><td align="center" class="ete-outer" style="padding:24px 12px;">
<!--[if mso]><table role="presentation" width="600" align="center" cellpadding="0" cellspacing="0" border="0"><tr><td><![endif]-->
<table role="presentation" class="ete-container" width="600" cellpadding="0" cellspacing="0" border="0" style="width:100%;max-width:600px;margin:0 auto;">
<tr><td class="ete-content" style="background-color:#fffaf8;border-radius:4px;overflow:hidden;">
<table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0" style="width:100%;">
<tr><td align="left" class="ete-px" style="padding:4px 32px;"><table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0"><tr><td class="ete-border" align="left" style="padding:8px 0;border-top:1px solid #eddcd7;border-bottom:1px solid #eddcd7;"><p style="margin:0;text-align:left;"><a class="ete-heading" href="https://example.com/hands" style="display:inline-block;padding:4px 10px;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:20px;font-weight:700;color:#2b1b19;text-decoration:none;text-transform:uppercase;letter-spacing:1px;">Hands</a><a class="ete-heading" href="https://example.com/body" style="display:inline-block;padding:4px 10px;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:20px;font-weight:700;color:#2b1b19;text-decoration:none;text-transform:uppercase;letter-spacing:1px;">Body</a><a class="ete-heading" href="https://example.com/bath" style="display:inline-block;padding:4px 10px;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:20px;font-weight:700;color:#2b1b19;text-decoration:none;text-transform:uppercase;letter-spacing:1px;">Bath</a><a class="ete-heading" href="https://example.com/refills" style="display:inline-block;padding:4px 10px;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:20px;font-weight:700;color:#2b1b19;text-decoration:none;text-transform:uppercase;letter-spacing:1px;">Refills</a></p></td></tr></table></td></tr>
<tr><td class="ete-px" style="padding:24px 32px 8px;"><p class="ete-link" style="margin:0 0 12px;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:12px;line-height:16px;font-weight:700;letter-spacing:2px;text-transform:uppercase;color:#2b1b19;text-align:left;">Aster & Rue</p><h1 class="ete-heading ete-ds-46" style="margin:0;font-family:'DM Serif Display', Georgia, 'Times New Roman', serif;font-size:46px;line-height:50px;font-weight:400;color:#2b1b19;text-align:left;mso-line-height-rule:exactly;letter-spacing:-0.5px;font-size:min(46px,7.67vw);line-height:min(50px,8.33vw);overflow-wrap:anywhere;word-break:break-word;">Only a few left</h1></td></tr>
<tr><td class="ete-px" style="padding:8px 32px;"><p class="ete-text" style="margin:0;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:16px;line-height:26px;color:#5a4744;text-align:left;">Our small batches ran shorter than we planned. Here is what is still on the shelf today, {{first_name}}.</p></td></tr>
<tr><td class="ete-px" style="padding:16px 32px 0;"><div style="font-size:0;text-align:left;"><!--[if mso]><table role="presentation" width="536" cellpadding="0" cellspacing="0" border="0"><tr><td width="268" valign="top"><![endif]--><div class="ete-stack ete-stack-center" style="display:inline-block;vertical-align:top;min-width:50%;max-width:100%;width:50%;width:calc((429px - 100%) * 429);font-size:16px;text-align:left;"><table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0"><tr><td class="ete-cell ete-stack-gap" style="padding:0 10px 24px;"><table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0" class="ete-border" style="border:1px solid #eddcd7;border-radius:4px;overflow:hidden;"><tr><td><a href="https://example.com/hand-wash"><img src="https://emailtemplateexamples.com/wp-content/plugins/ete-core/assets/template-images/low-stock-last-few-wash.jpg" alt="Pump bottle in matte beige and steel on a white background" width="246" height="246" class="ete-fluid" style="display:block;width:246px;max-width:100%;height:auto;border:0;outline:none;text-decoration:none;width:100%;"></a></td></tr><tr><td style="padding:18px 14px 20px;text-align:center;"><p class="ete-link" style="margin:0 0 6px;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:11px;line-height:14px;font-weight:700;letter-spacing:1.5px;text-transform:uppercase;color:#2b1b19;text-align:center;">Low stock: 3 left</p><p class="ete-heading" style="margin:0;font-family:'DM Serif Display', Georgia, 'Times New Roman', serif;font-size:17px;line-height:24px;font-weight:400;color:#2b1b19;text-align:center;">Hand wash, 250 ml</p><p class="ete-muted" style="margin:0;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;line-height:22px;color:#7f6b67;padding-top:8px;margin-top:8px;line-height:21px;border-top:1px solid #eddcd7;text-align:center;">Fig and cedar, in a bottle you keep and refill.</p><p class="ete-text" style="margin:0;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:15px;line-height:24px;color:#5a4744;padding-top:6px;text-align:center;">$22</p></td></tr><tr><td><table role="presentation" cellpadding="0" cellspacing="0" border="0" align="center" width="100%"><tr><td align="center"><!--[if mso]><v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://example.com/hand-wash" style="height:48px;v-text-anchor:middle;width:246px;" arcsize="0%" strokecolor="#2b1b19" fillcolor="#2b1b19"><w:anchorlock/><center style="color:#fffaf8;font-family:Arial,sans-serif;font-size:16px;font-weight:bold;">Add to bag</center></v:roundrect><![endif]--><!--[if !mso]><!--><a class="ete-btn ete-btn-full" href="https://example.com/hand-wash" style="display:inline-block;background-color:#2b1b19;border:1px solid #2b1b19;line-height:48px;border-radius:0px;color:#fffaf8;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:16px;font-weight:700;text-align:center;text-decoration:none;padding:0 28px;-webkit-text-size-adjust:none;mso-hide:all;width:100%;box-sizing:border-box;"><span class="ete-btn-text" style="color:#fffaf8;">Add to bag</span></a><!--<![endif]--></td></tr></table></td></tr></table></td></tr></table></div><!--[if mso]></td><td width="268" valign="top"><![endif]--><div class="ete-stack ete-stack-center" style="display:inline-block;vertical-align:top;min-width:50%;max-width:100%;width:50%;width:calc((429px - 100%) * 429);font-size:16px;text-align:left;"><table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0"><tr><td class="ete-cell ete-stack-gap" style="padding:0 10px 24px;"><table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0" class="ete-border" style="border:1px solid #eddcd7;border-radius:4px;overflow:hidden;"><tr><td><a href="https://example.com/body-lotion"><img src="https://emailtemplateexamples.com/wp-content/plugins/ete-core/assets/template-images/low-stock-last-few-lotion.jpg" alt="Plain white pump bottle of lotion on a white background" width="246" height="246" class="ete-fluid" style="display:block;width:246px;max-width:100%;height:auto;border:0;outline:none;text-decoration:none;width:100%;"></a></td></tr><tr><td style="padding:18px 14px 20px;text-align:center;"><p class="ete-link" style="margin:0 0 6px;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:11px;line-height:14px;font-weight:700;letter-spacing:1.5px;text-transform:uppercase;color:#2b1b19;text-align:center;">Low stock: 5 left</p><p class="ete-heading" style="margin:0;font-family:'DM Serif Display', Georgia, 'Times New Roman', serif;font-size:17px;line-height:24px;font-weight:400;color:#2b1b19;text-align:center;">Body lotion, 400 ml</p><p class="ete-muted" style="margin:0;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;line-height:22px;color:#7f6b67;padding-top:8px;margin-top:8px;line-height:21px;border-top:1px solid #eddcd7;text-align:center;">Light oat cream that sinks in fast and stays soft.</p><p class="ete-text" style="margin:0;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:15px;line-height:24px;color:#5a4744;padding-top:6px;text-align:center;">$28</p></td></tr><tr><td><table role="presentation" cellpadding="0" cellspacing="0" border="0" align="center" width="100%"><tr><td align="center"><!--[if mso]><v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://example.com/body-lotion" style="height:48px;v-text-anchor:middle;width:246px;" arcsize="0%" strokecolor="#2b1b19" fillcolor="#2b1b19"><w:anchorlock/><center style="color:#fffaf8;font-family:Arial,sans-serif;font-size:16px;font-weight:bold;">Add to bag</center></v:roundrect><![endif]--><!--[if !mso]><!--><a class="ete-btn ete-btn-full" href="https://example.com/body-lotion" style="display:inline-block;background-color:#2b1b19;border:1px solid #2b1b19;line-height:48px;border-radius:0px;color:#fffaf8;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:16px;font-weight:700;text-align:center;text-decoration:none;padding:0 28px;-webkit-text-size-adjust:none;mso-hide:all;width:100%;box-sizing:border-box;"><span class="ete-btn-text" style="color:#fffaf8;">Add to bag</span></a><!--<![endif]--></td></tr></table></td></tr></table></td></tr></table></div><!--[if mso]></td></tr></table><![endif]--></div></td></tr>
<tr><td height="20" style="height:20px;font-size:0;line-height:0;mso-line-height-rule:exactly;"> </td></tr>
<tr><td class="" style="padding:0;"><div dir="rtl" style="font-size:0;text-align:left;display:flex;flex-wrap:wrap;background-color:#2b1b19;"><!--[if mso]><table role="presentation" width="600" dir="rtl" bgcolor="#2b1b19" cellpadding="0" cellspacing="0" border="0"><tr><td width="263" valign="middle"><![endif]--><div class="ete-stack" dir="ltr" style="display:inline-block;vertical-align:middle;min-width:43.83%;max-width:100%;width:43.83%;width:calc((480px - 100%) * 480);font-size:16px;text-align:left;background-color:#222222;background-image:url('https://emailtemplateexamples.com/wp-content/plugins/ete-core/assets/template-images/low-stock-last-few-towel.jpg');background-position:center center;background-size:cover;background-repeat:no-repeat;"><!--[if gte mso 9]><v:rect xmlns:v="urn:schemas-microsoft-com:vml" fill="true" stroke="false" style="width:263px;height:375px;"><v:fill type="frame" src="https://emailtemplateexamples.com/wp-content/plugins/ete-core/assets/template-images/low-stock-last-few-towel.jpg" color="#222222" /><v:textbox inset="0,0,0,0"><![endif]--><div role="img" aria-label="A soft gray towel on a rail against dark bathroom tile" style="height:375px;line-height:375px;font-size:0;"> </div><!--[if gte mso 9]></v:textbox></v:rect><![endif]--></div><!--[if mso]></td><td width="337" valign="middle"><![endif]--><div class="ete-stack" dir="ltr" style="display:inline-block;vertical-align:middle;min-width:56.16%;max-width:100%;width:56.16%;width:calc((480px - 100%) * 480);font-size:16px;text-align:left;align-self:center;"><table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0"><tr><td class="ete-split-text" style="padding:40px 32px;"><p style="margin:0 0 12px;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:12px;line-height:16px;font-weight:700;letter-spacing:2px;text-transform:uppercase;color:#f2d9d3;text-align:left;">Next batch</p><h1 class="ete-ds-30 ete-f-dm-serif" style="margin:0;font-family:'DM Serif Display', Georgia, 'Times New Roman', serif;font-size:30px;line-height:36px;font-weight:400;color:#fffaf8;text-align:left;mso-line-height-rule:exactly;">Six weeks away</h1><p style="margin:0;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;line-height:27px;color:#fffaf8;padding-top:16px;text-align:left;">Missed out? Join the restock list and we will write once, the day it lands.</p><div style="padding-top:28px;"><table role="presentation" cellpadding="0" cellspacing="0" border="0"><tr><td align="center"><!--[if mso]><v:roundrect xmlns:v="urn:schemas-microsoft-com:vml" xmlns:w="urn:schemas-microsoft-com:office:word" href="https://example.com/restock" style="height:48px;v-text-anchor:middle;width:181px;" arcsize="4%" strokecolor="#fffaf8" fillcolor="#fffaf8"><w:anchorlock/><center style="color:#2b1b19;font-family:Arial,sans-serif;font-size:16px;font-weight:bold;">Join the list</center></v:roundrect><![endif]--><!--[if !mso]><!--><a href="https://example.com/restock" style="display:inline-block;background-color:#fffaf8;border:1px solid #fffaf8;line-height:48px;border-radius:2px;color:#2b1b19;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:16px;font-weight:700;text-align:center;text-decoration:none;padding:0 28px;-webkit-text-size-adjust:none;mso-hide:all;"><span style="color:#2b1b19;">Join the list</span></a><!--<![endif]--></td></tr></table></div></td></tr></table></div><!--[if mso]></td></tr></table><![endif]--></div></td></tr>
<tr><td align="center" class="ete-px" style="padding:28px 32px 32px;"><p class="ete-muted" style="margin:0;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#7f6b67;line-height:20px;text-align:center;"><strong>Aster & Rue</strong><br>18 Linden Row, Providence, RI 02903</p><p class="ete-muted" style="margin:0;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#7f6b67;line-height:20px;text-align:center;padding-top:10px;">You get this email because you signed up for news from Aster & Rue.</p><p class="ete-muted" style="margin:0;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#7f6b67;line-height:20px;text-align:center;padding-top:10px;"><a class="ete-link" href="{{unsubscribe_url}}" style="color:#7f6b67;text-decoration:underline;">Unsubscribe</a></p></td></tr>
</table>
</td></tr>
<tr><td align="center" class="ete-muted" style="padding:20px 12px 0;font-family:'DM Sans', 'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:12px;line-height:18px;color:#7f6b67;">Made with <a class="ete-link" href="https://emailtemplateexamples.com/" style="color:#7f6b67;text-decoration:underline;">Email Template Examples</a></td></tr>
</table>
<!--[if mso]></td></tr></table><![endif]-->
</td></tr>
</table>
</body>
</html>
About this template
A low stock email for skincare, beauty or small home brands, for the moment a popular item is nearly gone. It is honest about the numbers, which is why it works: each card says how many are left.
A simple text menu sits at the top in place of a big logo. A soft serif headline and a line of copy come next, aligned left. Two bordered product cards follow, each with a clean photo, a low stock label, one line about the product, the price and a full width bar button. A dark panel with a moody bathroom photo closes the email and invites readers onto the restock list for when the next batch is ready.
Only send this when the counts are real. Blush tones and plenty of white space keep it calm instead of pushy.
Use it in your email tool
- Click Copy HTML, or download the .html file.
- In Mailchimp, Brevo, HubSpot or Klaviyo, start a new email with the custom HTML or code editor and paste it in.
- Change the text, links and images. Map merge tags such as {{first_name}} and {{unsubscribe_url}} to the tags of your tool.
- Send a test to yourself on desktop and phone before you send it to your list.
Sections in this email
- Text menu
- Left headline
- Two product cards with bar buttons
- Restock list panel
- Footer
Subject line ideas
- Only a few left of these two
- {{first_name}}, your hand wash is almost gone
- Last bottles before the next batch
Preview text idea
Three hand washes and five body lotions left. The next batch is six weeks out.