Card Expiring Update email template

A billing note for software subscriptions: the card runs out next month, with two side by side cards on what happens and what to do.

Light shows the email as designed. Dark and Gmail show how email apps can change its colors.

Industry
SaaS
Type
Automated
Size
11.8 KB, 600 px wide

About this template

Send this when the card on file is about to run out. There is no logo and no banner. The email opens on one clear headline, so the reader knows the point before reading a single line of body text.

Two cards sit side by side. The first says what happens if nothing changes, the second says what to do about it. One button goes straight to the billing page, and a small grey line below explains what to do if the bank has already sent a replacement card.

It suits subscription tools, memberships and any service that bills monthly. Change the last four digits, the dates and the plan name.

Use it in your email tool

  1. Click Copy HTML, or download the .html file.
  2. In Mailchimp, Brevo, HubSpot or Klaviyo, start a new email with the custom HTML or code editor and paste it in.
  3. Change the text, links and images. Map merge tags such as {{first_name}} and {{unsubscribe_url}} to the tags of your tool.
  4. Send a test to yourself on desktop and phone before you send it to your list.

Sections in this email

  1. Headline
  2. Two side by side cards
  3. Update card button
  4. Help line
  5. Footer

Subject line ideas

  • Your card ends soon, {{first_name}}
  • Your Mapleframe card runs out next month
  • One small billing update for your account

Preview text idea

The card ending 4417 runs out on November 30. Two minutes today keeps your plan running.

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A free account adds the editor, 5 saved templates, 1 custom template, 5 exports a month, 20 MB of image storage and a wishlist.