Terms Update Plain Notice email template
A plain notice about new terms: three changes in simple words as a short numbered list, the start date, and no button to chase.
Light shows the email as designed. Dark and Gmail show how email apps can change its colors.
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<title>Terms Update Plain Notice</title>
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<div class="ete-preheader" style="display:none;font-size:1px;line-height:1px;max-height:0;max-width:0;opacity:0;overflow:hidden;mso-hide:all;">Starting December 1 our terms change in three small ways. Here they are in plain words. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ </div>
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<tr><td align="left" class="ete-px" style="padding:28px 32px 20px;"><span class="ete-heading" style="font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:18px;line-height:23px;font-weight:700;letter-spacing:-0.3px;color:#12161f;">Quayline Apps</span></td></tr>
<tr><td class="ete-px" style="padding:8px 32px;"><p class="ete-text" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:16px;line-height:26px;color:#2e3440;text-align:left;">Hello {{first_name}},<br>
<br>
Our terms of service change on December 1. Nothing is needed from you. These are the three changes, in plain words.</p></td></tr>
<tr><td class="ete-px" style="padding:16px 32px;"><table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0"><tr><td width="44" valign="top" style="padding-right:16px;padding-bottom:20px;"><table role="presentation" cellpadding="0" cellspacing="0" border="0"><tr><td class="ete-btn" align="center" valign="middle" width="28" height="28" style="width:28px;height:28px;background-color:#4338a8;border-radius:50%;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:28px;font-weight:700;color:#ffffff;text-align:center;mso-line-height-rule:exactly;"><span class="ete-btn-text" style="color:#ffffff;">1</span></td></tr></table></td><td valign="top" style="padding-bottom:20px;"><p class="ete-heading" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;line-height:24px;font-weight:700;color:#12161f;">Refunds on yearly plans</p><p class="ete-text" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:15px;line-height:24px;color:#2e3440;padding-top:4px;">You can ask for a refund within 30 days of paying. It used to be 14 days.</p></td></tr><tr><td width="44" valign="top" style="padding-right:16px;padding-bottom:20px;"><table role="presentation" cellpadding="0" cellspacing="0" border="0"><tr><td class="ete-btn" align="center" valign="middle" width="28" height="28" style="width:28px;height:28px;background-color:#4338a8;border-radius:50%;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:28px;font-weight:700;color:#ffffff;text-align:center;mso-line-height-rule:exactly;"><span class="ete-btn-text" style="color:#ffffff;">2</span></td></tr></table></td><td valign="top" style="padding-bottom:20px;"><p class="ete-heading" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;line-height:24px;font-weight:700;color:#12161f;">Where your files are kept</p><p class="ete-text" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:15px;line-height:24px;color:#2e3440;padding-top:4px;">We are moving storage to a new provider in the same country. You will not need to do anything.</p></td></tr><tr><td width="44" valign="top" style="padding-right:16px;"><table role="presentation" cellpadding="0" cellspacing="0" border="0"><tr><td class="ete-btn" align="center" valign="middle" width="28" height="28" style="width:28px;height:28px;background-color:#4338a8;border-radius:50%;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:28px;font-weight:700;color:#ffffff;text-align:center;mso-line-height-rule:exactly;"><span class="ete-btn-text" style="color:#ffffff;">3</span></td></tr></table></td><td valign="top" style=""><p class="ete-heading" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:17px;line-height:24px;font-weight:700;color:#12161f;">Team accounts</p><p class="ete-text" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:15px;line-height:24px;color:#2e3440;padding-top:4px;">Team owners can now remove a member's access right away, without writing to support.</p></td></tr></table></td></tr>
<tr><td class="ete-px" style="padding:8px 32px;"><p class="ete-muted" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:14px;line-height:22px;color:#667085;text-align:left;">Read the <a class="ete-link" style="color:#4338a8;text-decoration:underline;" href="https://example.com/terms">full terms</a> or <a class="ete-link" style="color:#4338a8;text-decoration:underline;" href="https://example.com/changes">compare them with the old version</a>. If you do not agree, you can <a class="ete-link" style="color:#4338a8;text-decoration:underline;" href="https://example.com/close-account">close your account</a> before December 1.</p></td></tr>
<tr><td align="center" class="ete-px" style="padding:28px 32px 32px;"><p class="ete-muted" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#667085;line-height:20px;text-align:center;"><strong>Quayline Apps</strong><br>500 Pier Street, Halifax, NS B3J 1A1, Canada</p><p class="ete-muted" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#667085;line-height:20px;text-align:center;padding-top:10px;">You get this service notice because you have a Quayline account.</p><p class="ete-muted" style="margin:0;font-family:'Helvetica Neue', Helvetica, Arial, sans-serif;font-size:13px;line-height:21px;color:#667085;line-height:20px;text-align:center;padding-top:10px;"><a class="ete-link" href="{{unsubscribe_url}}" style="color:#667085;text-decoration:underline;">Unsubscribe</a></p></td></tr>
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About this template
A notice for apps and online services that are changing their terms. It reads like a short letter, with the company name on one line and no images, bands or buttons.
One opening paragraph gives the date the new terms start. A numbered list then covers the three changes in everyday words, and each item says what it means for the reader. A small grey paragraph at the end links to the full text and explains how to close the account if someone disagrees.
Replace the three items with your real changes, and ask your lawyer to review the wording. Sample copy here is not legal advice.
Use it in your email tool
- Click Copy HTML, or download the .html file.
- In Mailchimp, Brevo, HubSpot or Klaviyo, start a new email with the custom HTML or code editor and paste it in.
- Change the text, links and images. Map merge tags such as {{first_name}} and {{unsubscribe_url}} to the tags of your tool.
- Send a test to yourself on desktop and phone before you send it to your list.
Sections in this email
- Company name
- Opening paragraph
- Numbered list of changes
- Small print with links
- Footer
Subject line ideas
- Three changes to our terms
- Our terms change on December 1
- {{first_name}}, a short note about our terms
Preview text idea
Starting December 1 our terms change in three small ways. Here they are in plain words.